As we are now in the editing process our production we are incorporating many different ideas into our editing. One shot that we have used in particular is the reverse effect. As we have been focusing on our production using the cut on the beat technique we have chosen to replay clips which can be associated with different areas of the song.
I have found the following video which is a real inspiration for me personally, I feel that the use of reverse shooting in the film really emphasises the narrative and although we are not looking for the exact same affect I believe it still gives the video a unique appeal.
http://www.youtube.com/watch?v=bxNJHuM0Js0
You can see the effect the reverse editing has on the video and how inflectional it is. Although we are using it for a different purpose I hope you can now understand how we will incorporate this effect to our production.
Ian
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